These are questions that have fairly non-specific answers. Depending on your type of site, there are different options for improving SEO, for example if you use a CMS then you may find benefit fromt he myriad of SEO plugins available for the given platform. As for the amount of time it takes to see the benefit of changes you may make, that ha a number of variables. As an example, other sites utilizing similar keywords are likely also optimizing their SEO, which comes in to play relative to your efforts… It’s a wide open files with many different factors working with and against each other at all times.

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QUOTE: “We do use it for ranking, but it’s not the most critical part of a page. So it’s not worthwhile filling it with keywords to hope that it works that way. In general, we try to recognise when a title tag is stuffed with keywords because that’s also a bad user experience for users in the search results. If they’re looking to understand what these pages are about and they just see a jumble of keywords, then that doesn’t really help.” John Mueller, Google 2016
The meta description on pages of your website gives search engines a little more insight into what your page is about. There is still debate about whether meta descriptions can help with keyword rankings. Regardless, you want to write your meta description with a human audience in mind that includes the page’s main keywords, as the meta description does show up in search results.
I would also ask what existing relationships and websites and profiles do you already have that you can and should update to create buzz and actually to create accuracy. So this would be things like everything from your email signature to all your social profiles that we've talked about, both the ones you've claimed and the ones that you personally have. You should go and update your LinkedIn. You should go and update your Twitter page. You should go and update Facebook. All of those kinds of things, you may want to go and update. About.me if you have a profile there, or if you're a designer, maybe your Dribbble profile, whatever you've got.

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 URL Length:  A link to any page should contain a maximum of 75 characters to make it easier for search engines to craw post and information from that page of yours. Using just a three partitioned words such like eyes of God, will be much simpler for search engines. Even with the 75-word limit make your URL very informative and passing a message of what the page it leads to talk about.
Moz/Ahrefs/SEMRush/Searchmetrics/Raven/etc. - If you are doing SEO, chances are good that you're going to want to set up some type of an SEO tool to track your rankings and do a regular crawl, show you competitive opportunities and missteps, potentially show you link-building opportunities, all that kind of stuff. I would urge you to check out one of probably these five. There are a few other ones. But these five are pretty popular — Moz, Ahrefs, SEMRush, Searchmetrics, or Raven. Those are some of the best known ones certainly out there.
Marcus Miller is an experienced SEO and PPC consultant based in Birmingham, UK. Marcus focuses on strategy, audits, local SEO, technical SEO, PPC and just generally helping businesses dominate search and social. Marcus is managing director of the UK SEO and digital marketing company Bowler Hat and also runs wArmour aka WordPress Armour which focuses on helping WordPress owners get their security, SEO and site maintenance dialled in without breaking the bank.
If you want to *ENSURE* your FULL title tag shows in the desktop UK version of Google SERPs, stick to a shorter title of between 55-65 characters but that does not mean your title tag MUST end at 55 characters and remember your mobile visitors see a longer title (in the UK, in January 2018). What you see displayed in SERPs depends on the characters you use. In 2019 – I just expect what Google displays to change – so I don’t obsess about what Google is doing in terms of display. See the tests later on in this article.
No matter what you create with Spark, you can do so without spending a penny - or knowing how to make a website. Originally designed as mobile iOS apps, Page and its companions, Post and Video, are now available on the web from a single account, so that all the Spark tools can be used on any device you like. What's more, Adobe hosts Spark Page, so you don't need to sign up for web hosting to put your pages in front of the world.
As of 2009, there are only a few large markets where Google is not the leading search engine. In most cases, when Google is not leading in a given market, it is lagging behind a local player. The most notable example markets are China, Japan, South Korea, Russia and the Czech Republic where respectively Baidu, Yahoo! Japan, Naver, Yandex and Seznam are market leaders.
That content CAN be on links to your own content on other pages, but if you are really helping a user understand a topic – you should be LINKING OUT to other helpful resources e.g. other websites.A website that does not link out to ANY other website could be interpreted accurately to be at least, self-serving. I can’t think of a website that is the true end-point of the web.
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