The basics of GOOD SEO hasn’t changed for years – though effectiveness of particular elements has certainly narrowed or changed in type of usefulness – you should still be focusing on building a simple site using VERY simple SEO best practices – don’t sweat the small stuff, while all-the-time paying attention to the important stuff  – add plenty of unique PAGE TITLES and plenty of new ORIGINAL CONTENT. Understand how Google SEES your website. CRAWL it, like Google does, with (for example) Screaming Frog SEO spider, and fix malformed links or things that result in server errors (500), broken links (400+) and unnecessary redirects (300+). Each page you want in Google should serve a 200 OK header message.
Webmasters and content providers began optimizing websites for search engines in the mid-1990s, as the first search engines were cataloging the early Web. Initially, all webmasters only needed to submit the address of a page, or URL, to the various engines which would send a "spider" to "crawl" that page, extract links to other pages from it, and return information found on the page to be indexed.[5] The process involves a search engine spider downloading a page and storing it on the search engine's own server. A second program, known as an indexer, extracts information about the page, such as the words it contains, where they are located, and any weight for specific words, as well as all links the page contains. All of this information is then placed into a scheduler for crawling at a later date.
This will ensure that data submitted through a contact form, for example, is safe and can’t be intercepted. This feature is usually included for free with all major website builder companies. From the tools we tested, only Mozello and Strikingly don’t secure their free sites by default. When SSL isn’t active, it will look like this to your visitors: 

Video Marketing Sites


Well elaborated Juan! In my 6 year of experience of SEO client handling, I faced same concerns. At the end clients don't care what activities we do, how many back-links we generated, ect. They only focus, how many leads generated through our efforts and I feel, this mentality will kill SEO profession one day. Clients need to understand the SEO first and then hire someone.
The last time I looked Google displayed as many characters as it can fit into a block element that’s about 600px wide and doesn’t exceed 1 line of text (on desktop). So – THERE IS NO BEST PRACTICE AMOUNT OF CHARACTERS any SEO could lay down as exact best practice to GUARANTEE a title will display, in full in Google, at least, as the search snippet title, on every device. Ultimately – only the characters and words you use will determine if your entire page title will be seen in a Google search snippet.
Google WILL classify your site when it crawls and indexes your site – and this classification can have a DRASTIC effect on your rankings. It’s important for Google to work out WHAT YOUR ULTIMATE INTENT IS – do you want to be classified as a thin affiliate site made ‘just for Google’, a domain holding page or a small business website with a real purpose? Ensure you don’t confuse Google in any way by being explicit with all the signals you can – to show on your website you are a real business, and your INTENT is genuine – and even more important today – FOCUSED ON SATISFYING A VISITOR.
After all the work you put into it, I feel not a little stupid, in need to ask you anything else. The truth is I am a slightly long in the tooth septuagenarian with about as much nous as someone dropping in on a day trip from the fourteenth century. I want to promote (tell as many people as possible) about my new book, and hopefully, sell one or two.

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Rich snippets are a powerful tool to increase click-through rates. We are naturally attracted to listings that stand out in the search engine results. Anything you can do to improve the click-through rate drives more users and makes your search engine listings work harder. Factor in possible ranking improvements from increased engagement, and you can have a low-input, high-output SEO tactic.
Heading tags is the HTML markup that tells browsers that it's a headline or a title. Like people, search engines will scan through the headings of your page to get an understanding of what your page content is about. You should create descriptive headlines for all your text content. You can also include keywords that you're trying to target to make your headings even more relevant.
For example, if you’re creating a site for a restaurant, you might have a Home page, a Menu page, a Reservation page and an Access page. If you’re creating a fan site for your favorite soccer team you might have a Home page, a Players page, a Results page and a Blog page. If you take a look at your current site, you should see two pages already in the menu bar – Home and Sample Page.
It’s important not to be blinded by the word “free.” If you can afford it, stay away from free plans for your business site, even if it’s a small business. Of course, if the alternative is no website, then a free one is still better than nothing. But free plans come with certain restrictions that can give your business website an unprofessional look, such as strange domain names and an obtrusive advert.

If you’re reading this, we want to start by thanking you! Thanks for taking the time to learn more about us and for being interested in MORE. At Simply Design, that’s what we’re focused on; better rankings and advertising that lead to more phone calls, more customers, more revenue, and more success for you. Beyond that, we live to serve our hundreds of clients. We’re not too big, we’re not too small, we’re simply devoted. So, from the Simply Design family to yours, we're looking forward to having the chance to serve your company and your organization!

No Html Website


A poor 404 page and user interaction with it, can only lead to a ‘poor user experience’ signal at Google’s end, for a number of reasons. I will highlight a poor 404 page in my audits and actually programmatically look for signs of this issue when I scan a site. I don’t know if Google looks at your site that way to rate it e.g. algorithmically determines if you have a good 404 page – or if it is a UX factor, something to be taken into consideration further down the line – or purely to get you thinking about 404 pages (in general) to help prevent Google wasting resources indexing crud pages and presenting poor results to searchers. I think rather that any rating would be a second order scoring including data from user activity on the SERPs – stuff we as SEO can’t see.

After all the work you put into it, I feel not a little stupid, in need to ask you anything else. The truth is I am a slightly long in the tooth septuagenarian with about as much nous as someone dropping in on a day trip from the fourteenth century. I want to promote (tell as many people as possible) about my new book, and hopefully, sell one or two.
Our answer might be different than most. A simple answer is ‘The process of optimizing a website to rank higher in search engines such as Google, Bing & Yahoo”, but we don’t feel it should stop there. If a website is at the top of a search engine, but doesn’t convince someone to call, order, or visit your business, it’s not worth it. That’s why we optimize for more than search engines, but customers as well. SEO should bring you more business, not just higher rankings.
Where they should improve: Some of their templates are modern and slick looking, but most of them look a bit aged. A big limitation of the free plan is that your website will go down, every day, for one hour; if you ask me, this is a no go. It has some of the basic features and add-ons, but there are key elements missing (e.g. a blog or on-site search). When you change to a new template, all the content you had will be lost.
I think it makes sense to have unique content as much as possible on these pages but it’s not not going to like sync the whole website if you don’t do that we don’t penalize a website for having this kind of deep duplicate content and kind of going back to the first thing though with regards to doorway pages that is something I definitely look into to make sure that you’re not running into that so in particular if this is like all going to the same clinic and you’re creating all of these different landing pages that are essentially just funneling everyone to the same clinic then that could be seen as a doorway page or a set of doorway pages on our side and it could happen that the web spam team looks at that and says this is this is not okay you’re just trying to rank for all of these different variations of the keywords and the pages themselves are essentially all the same and they might go there and say we need to take a manual action and remove all these pages from search so that’s kind of one thing to watch out for in the sense that if they are all going to the same clinic then probably it makes sense to create some kind of a summary page instead whereas if these are going to two different businesses then of course that’s kind of a different situation it’s not it’s not a doorway page situation.”

Video Marketing Tools 2018


By 2004, search engines had incorporated a wide range of undisclosed factors in their ranking algorithms to reduce the impact of link manipulation. In June 2007, The New York Times' Saul Hansell stated Google ranks sites using more than 200 different signals.[25] The leading search engines, Google, Bing, and Yahoo, do not disclose the algorithms they use to rank pages. Some SEO practitioners have studied different approaches to search engine optimization, and have shared their personal opinions.[26] Patents related to search engines can provide information to better understand search engines.[27] In 2005, Google began personalizing search results for each user. Depending on their history of previous searches, Google crafted results for logged in users.[28]

Video Marketing Strategy


Effective anchor text should be used to help users navigate your website and find what they are looking for. It should also include keywords and phrases related to what you do. If you own a shoe store, for example, the words, “Check out our selection of children’s shoes,” on your homepage can link via anchor text to your online store that is stocked full of – you guessed it – children’s shoes.
They are also currently running a massive 50% discount. So if you purchase a 12 or 24-month plan, you’ll not only get a free domain for 1 year, but a lot of savings, too. For example, we paid $143.76 for two full years. The $16 domain was free as well. Just keep in mind that renewal prices will adjust back to the normal rate. That means you’ll often lose the initial discount. You’ll notice below that pretty much all website builders do this. Therefore, try to lock in a longer term if possible to save the most.
Hi Edith, thank you for commenting and updating us with your story. Website creation might sound difficult to some people, but come to think of it, it is really easy as pie. I know kids and elderly alike that have learned to use a website building software so quickly that it is just amazing. Producing multiple sites is than easy, even taking it a step further and starting services to build stores and web sites for others! Thank you for sharing Edith, Good Luck with all!
However, you may encounter pages with a large amount of spammed forum discussions or spammed user comments. We’ll consider a comment or forum discussion to be “spammed” if someone posts unrelated comments which are not intended to help other users, but rather to advertise a product or create a link to a website. Frequently these comments are posted by a “bot” rather than a real person. Spammed comments are easy to recognize. They may include Ads, download, or other links, or sometimes just short strings of text unrelated to the topic, such as “Good,” “Hello,” “I’m new here,” “How are you today,” etc. Webmasters should find and remove this content because it is a bad user experience.

If those template customizations don’t look like enough for you (though if you’re building your first website, they will be), you might want to think about building your website on an open source platform like WordPress.org. You will get more flexibility, but if you’re not a coder, learning WordPress takes a lot of time — especially compared to drag-and-drop builders.
Google ranks websites (relevancy aside for a moment) by the number and quality of incoming links to a site from other websites (amongst hundreds of other metrics). Generally speaking, a link from a page to another page is viewed in Google “eyes” as a vote for that page the link points to. The more votes a page gets, the more trusted a page can become, and the higher Google will rank it – in theory. Rankings are HUGELY affected by how much Google ultimately trusts the DOMAIN the page is on. BACKLINKS (links from other websites – trump every other signal.)
Header Tags – This blog post utilizes three different levels of HTML header tags that help break the content into sections as well as let search engines know more about what each section of content is about. The

tags surround the post title – there should only be one set of

tags per page. The

and

tags surround subheadings on the page – there can be multiple instances of both. Using header tags helps both readers and search engines break up your content into digestible sections.

I am completely a novice or rather a complete novice (actually a hopeless novice) and I thought I had built a reasonable website on sitebuilder until I saw someone elses website and thought I would edit mine. The result is that I have eliminated the contact page and the buttons and I don’t know how to fix any of it. Maybe I will give up as I have a really bad headache from thinking about it. What about Godaddy? How is that one?

Naturally, business owners want to rank for lots of keywords in organic listings with their website. The challenge for webmasters and SEO is that Google doesn’t want business owners to rank for lots of keywords using autogenerated content especially when that produces A LOT of pages on a website using (for instance) a list of keyword variations page-to-page.
*Then, you should also be thinking about, "Do I have content that I've contributed across the web over the years, on all sorts of other websites, where if I went and said, 'Hey, I've got a new site. Could you point to that new site, instead of my old one, or to my new site that I've just launched, instead of my old employer who I've left?'" you can do that as well, and it's certainly a good idea. 

I have tested all the above, I found that the best editor by far is Wix. They have elements that others don’t have such as being able to use your own fonts and delete elements in templates. However their customer support is really bad. They refer you to their on line tutorials and make it incredibly difficult to actually speak to them when you need to. I had something random happen that was not addressed In their online help section. It took a lot of searching to work out how to submit a help ticket. There is no chat and although they say you can call them, that number is not there. When I finally found how to submit a support ticket, which was buried, they did not reply to it. My account showed I had submitted a ticket but they just didn’t deal with it. I also read many other people complaining about the same thing. Its a real shame. Because its so important to get support, as in my case the random technical error meant I had to take the site down, and they just didn’t get back to me. I found a close second to be My website builder, and they provide chat support.

Internet Marketing Guy


Hi Jamie. I am not a web developer (yet) but I am aspiring to become one some day. I am using Django Framwork for the backend. But for the frontend , I am confused. Should I study HTML , CSS and javascript and then build a website (frontend) from scratch? Or should I not waste time , and just get a theme from wordpress? How much control over the look and feel of the website do we have, when we use these themes pre-tailored for us?

In short, nobody is going to advise you to create a poor UX, on purpose, in light of Google’s algorithms and human quality raters who are showing an obvious interest in this stuff. Google is rating mobile sites on what it classes is frustrating UX – although on certain levels what Google classes as ‘UX’ might be quite far apart from what a UX professional is familiar with in the same ways as Google’s mobile rating tools differ from, for instance,  W3c Mobile testing tools.
******” Quote from Google: One other specific piece of guidance we’ve offered is that low-quality content on some parts of a website can impact the whole site’s rankings, and thus removing low-quality pages, merging or improving the content of individual shallow pages into more useful pages, or moving low-quality pages to a different domain could eventually help the rankings of your higher-quality content. GOOGLE ******

These are questions that have fairly non-specific answers. Depending on your type of site, there are different options for improving SEO, for example if you use a CMS then you may find benefit fromt he myriad of SEO plugins available for the given platform. As for the amount of time it takes to see the benefit of changes you may make, that ha a number of variables. As an example, other sites utilizing similar keywords are likely also optimizing their SEO, which comes in to play relative to your efforts… It’s a wide open files with many different factors working with and against each other at all times.

Digital Media Creation USA


Hi Jamie. I am not a web developer (yet) but I am aspiring to become one some day. I am using Django Framwork for the backend. But for the frontend , I am confused. Should I study HTML , CSS and javascript and then build a website (frontend) from scratch? Or should I not waste time , and just get a theme from wordpress? How much control over the look and feel of the website do we have, when we use these themes pre-tailored for us?
Larger businesses spend many thousands of dollars to get their custom-designed and programmed sites, but there's no need for smaller organizations and individuals to go to that kind of expense. For about $10 per month (or around $25 if you're selling products) and a few hours of your time, the services included here can help you create a unique, attractive website.

None gets the job done better Editors' Choice award-winning Wix. It has a drag-and-drop interface, and all elements of the site are customizable. It doesn't cost a cent to get started with Wix, but you'll want to go premium, starting at $5 per month for a domain and scaling upward to $25 per month for unlimited monthly data transfers and 20GB of storage.


Let's face it, one of the things we like best about the web is looking at pictures. The site builders here all offer some degree of photo and gallery display. Some, like Gator, Squarespace, and Wix, also offer loads of stock photography for you to use. Some let you touch up images with editing tools such as cropping, brightness, and in some cases even Instagram-like filters. Others, such as Gator, Simvoly, and uKit offer no photo editing at all, aside from resizing and positioning.
"I thinks the world of Web development is becoming easier and easier but it's also making it harder for guys like me to find work because so many people want to use out-of-the-box responsive layout sites that are easy to implement and launch. I personally would much rather make a site from scratch than use a template. The app is quite cool though as it provides a drag and drop interface that can create decent looking and original websites that has a mobile website design as well."

 Keyword Stuffing in Content:  Just like keyword stuffing in the title, using too many keywords in your content within one paragraph will attract a penalty from search engines which is giving a low ranking for such page with stuffed keywords. Targeted keywords in your contents should not be more than 15.If you go ahead was violating this rule, and then your ranking will be very small.
You need to make sure each of your pages is providing unique, high quality content. Don't plagiarize or copy content from the web and use it as your own -- not even from your own pages -- since Google heavily penalizes pages that contain duplicate content. Whenever possible, provide informational content that you think will be helpful to your visitors.
You can get started for roughly $10 per month for shared or WordPress hosting if your website doesn't require much server horsepower. As your business expands, however, your website may need greater horsepower. That's when you should look into cloud, VPS and dedicated hosting. These levels of services are for when you really need a web host that offers lots of storage, a significant amount of month data transfers, and numerous email accounts.
We’re so excited for the chance to serve you and your company. If you’re interested in learning more about Simply Design or in getting a proposal for your project, we’d be honored to receive your information! We hold the highest standards for protecting our customers’ information, so rest assured, you won’t be contacted or bothered; just an initial outreach to say hello!
Yes, you need to build links to your site to acquire more PageRank, or Google ‘juice’ – or what we now call domain authority or trust. Google is a link-based search engine – it does not quite understand ‘good’ or ‘quality’ content – but it does understand ‘popular’ content. It can also usually identify poor, or THIN CONTENT – and it penalises your site for that – or – at least – it takes away the traffic you once had with an algorithm change. Google doesn’t like calling actions the take a ‘penalty’ – it doesn’t look good. They blame your ranking drops on their engineers getting better at identifying quality content or links, or the inverse – low-quality content and unnatural links. If they do take action your site for paid links – they call this a ‘Manual Action’ and you will get notified about it in Webmaster Tools if you sign up.

I consider myself tech savvy, well with everything up to this point anyway. I have zero coding or website building experience. The 1st & only one I’ve tried is Weebly, which was nothing but a waste if time for me. I named the pages I want on my website, but beyond that, couldn’t accomplish anything at all. Tried for about an hour. Couldn’t even figure out how to get our logo to show up properly anywhere on the website. So hopefully Wix will be more user friendly for me. Not a fan of Weebly, but I admit it could have a lot to do with my lack of knowledge & experience building websites.
WordPress.com is not to be confused with its bigger brother WordPress.org (read our beginners’ guide). The latter is fantastic if you are not scared of diving into technical terrain, but surprisingly, the .com version is not that much easier to use and has a lot of restrictions. Having said that, if all you want is just to create a blog, WordPress.com could be a great solution for you. For a website, though, we find there are better solutions. Paid plans start at $5 per month.
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