A while back I was hired to take an independent review of a website that had been launched 6 months earlier, but the business could not even get their website to rank just for the brand name. Heated exchanges were on the rise between the company and the web agency, the web agency claiming there was nothing wrong with their new website, meanwhile the client wanted his £4000 back that he had paid for his WORPRESS site.
QUOTE: “How do I move from one domain to another domain and try to preserve the rankings as best as possible?…do a 301 permanent redirect to the new location (assuming that you’re you’re moving for all time and eternity so this is the good case for a permanent or 301 redirect if you were planning to undo this later or it’s temporary then you’d use a 302 redirect)…. search engines should be able to follow the trail of all the 301 redirects” Matt Cutts, Google

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If you are improving user experience by focusing primarily on the quality of the MC of your pages and avoiding – even removing – old-school SEO techniques – those certainly are positive steps to getting more traffic from Google in 2019 – and the type of content performance Google rewards is in the end largely at least about a satisfying user experience. 

Internet Marketing Giveaways


If a PARTICULAR CANONICAL HEAD KEYWORD is IMPORTANT (even perhaps a SYNONYM or LONG TAIL VARIANT) and I think a particular 301 REDIRECT has some positive impact on how Google judges the quality or relevance the page, I will make sure the CANONICAL HEAD KEYWORD and SYNONYMS are on the FINAL PAGE I redirect Google to (which is the one that will be rated and cached).
Weebly has some great things going for it in terms of price – its intuitive design, and high value per dollar offers. Sadly, when it comes time to actually build a website, Weebly falls awfully short compared to its competition. Their drag and drop website builder is really limited in its utility and forces you to adhere to pre-formatted templates strictly.

I want to create a website that promotes a drugless, non-surgical service for patients in pain and weekend warriors. I want my site to have video testimonials, information about services, inquiries for consultations and possibly the ability to schedule appointment for service. Essentially we need a web presence for this service that drives traffic to us, demands them to take action to increase sales (who doesn’t, right?) Recommendations? Thanks.


Social Media is an interactive and instantaneous way to communicate with loyal customers, reach out to potential customers, and has become a large factor in both national and Albuquerque SEO. We use sites such as Facebook, Twitter, and Google Plus to spread deals, keep your business on the customers’ minds, and overall, drive business and revenue to your company. 

Internet Marketing Words


I am completely a novice or rather a complete novice (actually a hopeless novice) and I thought I had built a reasonable website on sitebuilder until I saw someone elses website and thought I would edit mine. The result is that I have eliminated the contact page and the buttons and I don’t know how to fix any of it. Maybe I will give up as I have a really bad headache from thinking about it. What about Godaddy? How is that one?

When it's time to go beyond the blogs, beyond the online resumes, beyond the page of links, which service do you turn to for a full-blown site that gives you the flexibility to build nearly anything you desire? There's no lack of them, but three of our favorites are DreamHost, HostGator, and Hostwinds, well-rounded services that feature numerous hosting types and tiers.

An SEO technique is considered white hat if it conforms to the search engines' guidelines and involves no deception. As the search engine guidelines[18][19][51] are not written as a series of rules or commandments, this is an important distinction to note. White hat SEO is not just about following guidelines, but is about ensuring that the content a search engine indexes and subsequently ranks is the same content a user will see. White hat advice is generally summed up as creating content for users, not for search engines, and then making that content easily accessible to the online "spider" algorithms, rather than attempting to trick the algorithm from its intended purpose. White hat SEO is in many ways similar to web development that promotes accessibility,[52] although the two are not identical.
How is 7.5 okay? I think that it’s a great score, especially when you take into consideration that it’s an averaged score of several hundred people’s opinion… Shopify and BigCommerce (I don’t agree that they should have the same score) are very good builders. Yes, they are only for stores, and there are different free website creators that might take their place due to them being free, but they do their job very well. It’s better to be a master at a trade, unlike the other builders – jack of all trades, master of none.

About.me and Flavors.me are examples of nameplate services. You simply upload one big photograph as the background for your personal webpage, then artfully overlay information and links to create your digital nameplate. These free sites help you pull images from your social networks or from a hard drive, then provide the tools to make the text and links work unobtrusively, though it really behooves you to check out other personal pages for an idea of what works.
Linking to a page with actual key-phrases in the link help a great deal in all search engines when you want to feature for specific key terms. For example; “SEO Scotland” as opposed to https://www.hobo-web.co.uk or “click here“. Saying that – in 2019, Google is punishing manipulative anchor text very aggressively, so be sensible – and stick to brand mentions and plain URL links that build authority with less risk. I rarely ever optimise for grammatically incorrect terms these days (especially with links).
Got products to sell? Online Store has you covered. Create a sleek-looking online store, sell on marketplaces like Amazon and Etsy, track inventory in one place, choose from flexible shipping and payment options, even let customers book appointments online. Whether you sell products, services or digital content, GoCentral Online Store has everything you need to successfully sell online.
SEO.com is a certified Google Partner, and our team is filled with specialists in SEO (search engine optimization), PPC (pay per click), eCommerce, social media, Google AdWords, conversion optimization, site usability, databases, apps, and more. Our developers and teams combine creativity and top technical expertise to manage the most effective up to date websites.
In February 2011, Google announced the Panda update, which penalizes websites containing content duplicated from other websites and sources. Historically websites have copied content from one another and benefited in search engine rankings by engaging in this practice. However Google implemented a new system which punishes sites whose content is not unique.[35] The 2012 Google Penguin attempted to penalize websites that used manipulative techniques to improve their rankings on the search engine.[36] Although Google Penguin has been presented as an algorithm aimed at fighting web spam, it really focuses on spammy links[37] by gauging the quality of the sites the links are coming from. The 2013 Google Hummingbird update featured an algorithm change designed to improve Google's natural language processing and semantic understanding of web pages. Hummingbird's language processing system falls under the newly recognised term of 'Conversational Search' where the system pays more attention to each word in the query in order to better match the pages to the meaning of the query rather than a few words [38]. With regards to the changes made to search engine optimization, for content publishers and writers, Hummingbird is intended to resolve issues by getting rid of irrelevant content and spam, allowing Google to produce high-quality content and rely on them to be 'trusted' authors.
Search engines are great at reading text on your website, but they still haven’t quite figured out how to look at the images on your site. To understand what’s displayed in a photo or graphic, search engines look for “alt text,” a concise written description (just a few words) about each image on a website. When writing alt text, be sure to accurately describe what is shown in the image, but also try to include the name of your business or a few keywords related to what you do.
If you don't have a design already in place and think templates are too limited, consider Adobe Muse CC. This unique little program concentrates on letting you design. Templates are handy, embeddable web fonts are great, and the sitemap view may be the best way to get an overall feel for what your site will have. Export it to HTML and you're ready for upload. It's part of the Creative Cloud bundle and also available individually for $14.99 a month with a yearly plan.
WordPress is not an all-in-one package. It’s a Content Management System (CMS). A CMS allows you to create and organize digital content. Other elements like hosting and domain registration are best done separately. It’s up to you to bring these together in service of a WordPress site. This isn’t nearly as complicated as you might think, but it’s not the easiest way to make a website. We wouldn’t recommend it to people uncomfortable with technology.
“Wow! I mean WOW. Stupid easy and brilliant website builder software. How did it take so long for this to be created. I have been out of Web Dev since 2010 so maybe just being away from it all impresses the hell out of me but you guys deserve a GOOD JOB! Award. I will pass on your name to all I know. Best of luck to you and I can not wait to see what is next.”

Internet Marketing Building


Very Informative guide for Beginners! you have mentioned in 17 point that "Publish only high quality, fresh and keyword rich content." I understand high quality and fresh content is very good to engage audiences, but what do you mean by "Keyword Rich"? I think content shouldn't be keyword rich as users doesn't want an article having several promotional keywords embed in content. Please correct me if i am wrong!
It’s important not to be blinded by the word “free.” If you can afford it, stay away from free plans for your business site, even if it’s a small business. Of course, if the alternative is no website, then a free one is still better than nothing. But free plans come with certain restrictions that can give your business website an unprofessional look, such as strange domain names and an obtrusive advert.
Google is looking for a “website that is well cared for and maintained” so you need to keep content management systems updated, check for broken image links and HTML links. If you create a frustrating user experience through sloppy website maintenance – expect that to be reflected in some way with a lower quality rating. Google Panda October 2014 went for e-commerce pages that were optimised ‘the old way’ and are now classed as ‘thin content’.
Don’t be a website Google won’t rank – What Google classifies your site as – is perhaps the NUMBER 1 Google ranking factor not often talked about – whether it Google determines this algorithmically or eventually, manually. That is – whether it is a MERCHANT, an AFFILIATE, a RESOURCE or DOORWAY PAGE, SPAM, or VITAL to a particular search – what do you think Google thinks about your website? Is your website better than the ones in the top ten of Google now? Or just the same? Ask, why should Google bother ranking your website if it is just the same, rather than why it would not because it is just the same…. how can you make yours different. Better.
In fact, the reason Google is updating its algorithms so often is that it wants to ensure that only good SEO practices are implemented by website owners on a daily basis. Proper techniques are those that not only help a web page rank higher but most of all those that help people find relevant information effortlessly. In the SEO world, we call them white hat techniques.

QUOTE: “To summarize, a lack of helpful SC may be a reason for a Low quality rating, depending on the purpose of the page and the type of website. We have different standards for small websites which exist to serve their communities versus large websites with a large volume of webpages and content. For some types of “webpages,” such as PDFs and JPEG files, we expect no SC at all.” Google Search Quality Evaluator Guidelines 2017


In 2007, Google announced a campaign against paid links that transfer PageRank.[29] On June 15, 2009, Google disclosed that they had taken measures to mitigate the effects of PageRank sculpting by use of the nofollow attribute on links. Matt Cutts, a well-known software engineer at Google, announced that Google Bot would no longer treat nofollowed links in the same way, to prevent SEO service providers from using nofollow for PageRank sculpting.[30] As a result of this change the usage of nofollow led to evaporation of PageRank. In order to avoid the above, SEO engineers developed alternative techniques that replace nofollowed tags with obfuscated Javascript and thus permit PageRank sculpting. Additionally several solutions have been suggested that include the usage of iframes, Flash and Javascript.[31]

Got products to sell? Online Store has you covered. Create a sleek-looking online store, sell on marketplaces like Amazon and Etsy, track inventory in one place, choose from flexible shipping and payment options, even let customers book appointments online. Whether you sell products, services or digital content, GoCentral Online Store has everything you need to successfully sell online.


Most website builders limit you to choosing from one of the same boring templates already being used by hundreds, if not thousands of other websites. Then their idea of customization is allowing you to swap out text and align it left, center, and right. Those type of limitations don't give you the flexibility and control required to succeed online.
On October 17, 2002, SearchKing filed suit in the United States District Court, Western District of Oklahoma, against the search engine Google. SearchKing's claim was that Google's tactics to prevent spamdexing constituted a tortious interference with contractual relations. On May 27, 2003, the court granted Google's motion to dismiss the complaint because SearchKing "failed to state a claim upon which relief may be granted."[67][68]
Search Engine Marketing is one of the fastest growing online advertising methods in the world. It’s a trackable and targeted strategy to reach your intended consumer group. Simply Design knows the intricacies of SEM in many mediums, including Adwords & interactive ads, allowing us to build your audience and prove it with our personalized reporting.
The last time I looked Google displayed as many characters as it can fit into a block element that’s about 600px wide and doesn’t exceed 1 line of text (on desktop). So – THERE IS NO BEST PRACTICE AMOUNT OF CHARACTERS any SEO could lay down as exact best practice to GUARANTEE a title will display, in full in Google, at least, as the search snippet title, on every device. Ultimately – only the characters and words you use will determine if your entire page title will be seen in a Google search snippet.
Google Analytics is a right tool for every website owner to monitor every activity on the site. All the data you need on your website is what Google analytics presents on a platter of Gold. It is a beneficial tool for bloggers too that deals o paid traffic to track the traffic coming in and where it comes from and determine the return on investment for every dollar spent. Google analytics is not just a tool for the monitor where visitors visit from; it also shows the captions they take when they visit. Links they clicked on and how much time spent on your site (bounce rate)

Online Marketing 2019


My name is Jamie Spencer and I have been building websites since the beginning of the internet ( shows my age a bit! ) I’ve also been blogging as my main source of income for the past eight years. I have created and sold a wide variety of websites and blogs in different niches which means I am probably in a great place to help you create your first website.

Google WILL classify your site when it crawls and indexes your site – and this classification can have a DRASTIC effect on your rankings. It’s important for Google to work out WHAT YOUR ULTIMATE INTENT IS – do you want to be classified as a thin affiliate site made ‘just for Google’, a domain holding page or a small business website with a real purpose? Ensure you don’t confuse Google in any way by being explicit with all the signals you can – to show on your website you are a real business, and your INTENT is genuine – and even more important today – FOCUSED ON SATISFYING A VISITOR.
If those template customizations don’t look like enough for you (though if you’re building your first website, they will be), you might want to think about building your website on an open source platform like WordPress.org. You will get more flexibility, but if you’re not a coder, learning WordPress takes a lot of time — especially compared to drag-and-drop builders.
I have a WordPress site that I am seriously considering shutting down. I love that i get to work with my creativity building sites, but I don’t love that I have been in a cycle of getting the site up, after a month or so, I start getting those Jetpack notifications that my site is down, it’s still not loading, it’s back up. I mean I’ve gotten at least 50 in the last couple of days. I can never figure out what’s wrong with the site so I end up stripping or deleting the whole site and and starting over. I don’t use a lot of plugins (the basics security, backup, some kind of form, elementor, etc). I’d really love to believe that the benefits outweigh
Site123 has everything you need – excellent uptime, decent speed, competent customer support, and really good pricing options. The usability is good enough to start with for novices. More experienced users will find plenty to tinker with as well. The intuitive editor is easy to use and you’ll be pleasantly surprised with the quality of their templates.
If you keep up with the latest in online marketing news, then you have likely read about content development and content marketing. Content is great for both your website visitors and search engines. The more content you have, the more likely your visitors will stick around on your website. And the more content you have, the more likely search engines will be to put more of your website’s pages in the search index.
However, in 2019, a website building platform, also called a “content management system” (CMS), can be used to easily build and customize a website without having to use code. A website building platform is software that does all the complex work of coding for you, so you don’t need to learn how to create a website from scratch with code. It lets you build and edit a website through your internet browser, change your design and layout with the click of a button, and create pages and posts using a simple editor that is similar to most common text editors.
“Doorways are sites or pages created to rank highly for specific search queries. They are bad for users because they can lead to multiple similar pages in user search results, where each result ends up taking the user to essentially the same destination. They can also lead users to intermediate pages that are not as useful as the final destination.

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These services can host your content on their servers free of charge, but in exchange for that zero cost, your online destination will have a less-than-elegant domain, such as jeffreylwilson.tumblr.com. That might be fine for a personal blog, but it will look too low-rent for a business that wants people to trust it enough to pay for whatever it's selling.
Search Engine Optimization has become the #1 way to gain new business. We put you in the spotlight on Google, Bing, Yahoo & more using our professional SEO expertise, knowledge & tools to increase your site’s organic ranking. If you don’t believe us, just ask for a free in-depth SEO consultation – we’ll prove it. Our goal isn’t to optimize, it’s to dominate.
If you build a website that’s optimized for search engines, then yes it will. It’s a common myth that you can’t rank as well with website builders – you definitely can! How to create a website that ranks in Google will require good content, and a bit of background research into SEO. Building websites that people can find is key to a good website marketing strategy, and not that hard to do.
Connect a custom domain: On a free plan your website address will look something like this: https://mysite.strikingly.com or https://joebloggs.wixsite.com/mysite. These web addresses can be long, confusing, and difficult to find if you’re a visitor searching for your site online. A custom domain allows you to choose a more personalized address, such as www.mysite.com which is a lot better for promoting a brand and getting found by potential visitors to your website! Even if you buy a new domain for your site or already own one that you want to transfer, you will need to be on a paid plan to actually connect and use it as the address for your website. Usually you can buy and connect your custom domain on the cheapest upgrade available, such as Weebly’s ‘Connect’ plan, so it’s an affordable option.
QUOTE: “Duplicated content is often not manipulative and is commonplace on many websites and often free from malicious intent. Copied content can often be penalised algorithmically or manually. Duplicate content is not penalised, but this is often not an optimal set-up for pages, either. Be VERY careful ‘spinning’ ‘copied’ text to make it unique!” Shaun Anderson, Hobo, 2018
A good copywriter knows which words trigger the feelings that compel people to make decisions. They write with flair, making it easy for people to be drawn into what they are saying about your business, services or products. Read an an example of good copywriting for a fictitious Sydney Mercedes Dealer, or just "ok" website copy for a Used Mercedes dealer.
Blogs are swell, but sometimes you need a simple place to park your persona on the internet for branding purposes. In this case, you can just get a nameplate site, or as we prefer to think of them, a personal webpage (rather than a multipage site). Instead of linking internally to your store or other pages of note as you would with a more traditional web page, a personal site usually has links that go elsewhere—to your social networks, wish lists, playlists, or whatever else is linkable.
Webstarts Complete online store Webstarts not only lets you add up to 10 products, but you can also accept credit card payments through Stripe, WePay or Authorize.net. Inventory management is included and there’s even an option to sell digital goods. The only downside is that you are limited to 20 sales per day. But hey, then you should really think about a paid upgrade.
If you don’t follow the search rankings of your website and don’t know how particular keywords work for your positions in SERPs, you may as well just stop doing SEO altogether. Website optimization is a long-term process which requires carefully tracking all your efforts. When it comes to keywords, you have to know which ones work in favor of your rankings.
I think the anchor text links in internal navigation is still valuable – but keep it natural. Google needs links to find and help categorise your pages. Don’t underestimate the value of a clever internal link keyword-rich architecture and be sure to understand for instance how many words Google counts in a link, but don’t overdo it. Too many links on a page could be seen as a poor user experience. Avoid lots of hidden links in your template navigation.
Then there are a few providers who offer only dated or unattractive layouts on their free plans, and keep the good designs for their paid plans. Also, free web page builders will restrict the number of pages you can build and keep their most advanced features for paying customers. Webstarts, for example, even blocks your visitors from seeing a mobile-optimized view when accessing the site via a smartphone.

The research for this site is exhaustive and, for the most part, understandable. Some of the detail was a bit over my head, but for those who are seriously seeking the right website builder for their needs, this is an unbeatable resource. I am wondering why WordPress is not mentioned, but perhaps it is not considered a website builder. Congratulations on a job well done, providing valuable information on a subject that often seems too complex to unravel.
QUOTE: “I don’t think we even see what people are doing on your website if they’re filling out forms or not if they’re converting to actually buying something so if we can’t really see that then that’s not something that we’d be able to take into account anyway. So from my point of view that’s not something I’d really treat as a ranking factor. Of course if people are going to your website and they’re filling out forms or signing up for your service or for a newsletter then generally that’s a sign that you’re doing the right things.”. John Mueller, Google 2015
QUOTE: “Starting April 21 (2015), we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high-quality search results that are optimized for their devices”. GOOGLE
Templates provide a framework for your website — a coherent, attractive canvas for you to paint the content of your site onto. They’re how you can have a site that looks good without having to hire a designer. Templates dictate color scheme, what your homepage header and menu bar look like, and the content width on your site, so it’s essential to pick the right one. 

Video Marketing Graphics Pack


Some of the most important elements for search engine optimization happen on your own website. You may hear a lot about link building (which we will get to in just a moment), but link building without good on-site search optimization isn’t going to be as effective. Here are the bare minimum on-site optimization elements you should put on each of your website’s main pages, including and especially the homepage.

Video Marketing 2018 Infographic


I’m new at this and not yet ready to launch a website but want to secure a domain name. I’m wondering if I can purchase the domain name and just park it? If so, what does that actually mean? Does the web host put it up online or just put it aside for me until I’m ready to build the web-site? If they do put it up online, how visible is it and do they put any content such as their info or advertising on it; or would I be able to put up something that would say something on it which shows it will be coming soon?
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