For example, if you’re creating a site for a restaurant, you might have a Home page, a Menu page, a Reservation page and an Access page. If you’re creating a fan site for your favorite soccer team you might have a Home page, a Players page, a Results page and a Blog page. If you take a look at your current site, you should see two pages already in the menu bar – Home and Sample Page.

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Not every website builder has the same capabilities. From our view, Squarespace has some of the worst SEO features. They (quite surprisingly) don’t let you freely edit title tags and meta-descriptions for product pages and blog posts. Additionally, and this is far worse: in most of Squarespace’s templates, there is a banner section at the top. For some strange reason, this banner text serves as the SEO title and meta description at the same time, which, for SEO, can be disastrous (see example here).
Link building is not JUST a numbers game, though. One link from a “trusted authority” site in Google could be all you need to rank high in your niche. Of course, the more “trusted” links you attract, the more Google will trust your site. It is evident you need MULTIPLE trusted links from MULTIPLE trusted websites to get the most from Google in 2019.
About.me and Flavors.me are examples of nameplate services. You simply upload one big photograph as the background for your personal webpage, then artfully overlay information and links to create your digital nameplate. These free sites help you pull images from your social networks or from a hard drive, then provide the tools to make the text and links work unobtrusively, though it really behooves you to check out other personal pages for an idea of what works.
A satisfying UX is can help your rankings, with second-order factors taken into consideration. A poor UX can seriously impact your human-reviewed rating, at least. Google’s punishing algorithms probably class pages as something akin to a poor UX if they meet certain detectable criteria e.g. lack of reputation or old-school SEO stuff like keyword stuffing a site.

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Your website’s content is what’s most relevant to your user and Google. It’s called On-Page optimization. Most importantly your web page needs to be useful to your visitor. To help your content rise above the crowd, try using video and audio to complement your text and images. Check this article for an extensive list of relevant On-Page optimization factors.
I’ve got by, by thinking external links to other sites should probably be on single pages deeper in your site architecture, with the pages receiving all your Google Juice once it’s been “soaked up” by the higher pages in your site structure (the home page, your category pages). This tactic is old school but I still follow it. I don’t need to think you need to worry about that, too much, in 2019.

I’m new at this and not yet ready to launch a website but want to secure a domain name. I’m wondering if I can purchase the domain name and just park it? If so, what does that actually mean? Does the web host put it up online or just put it aside for me until I’m ready to build the web-site? If they do put it up online, how visible is it and do they put any content such as their info or advertising on it; or would I be able to put up something that would say something on it which shows it will be coming soon?
This is the question we’re asked most. We love when people ask it, and we live to answer it. To put it into a single word, the answer is – relevancy. Our years of SEO research & experience have taught us that Google is always looking for the most relevant website for what people are searching for. There are, of course, over 300 metrics, aspects & ranking factors that Google takes into account, but at the end of the day, if your website is relevant & useful to your target audience, you will have a fantastic foundation.

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I’ve got by, by thinking external links to other sites should probably be on single pages deeper in your site architecture, with the pages receiving all your Google Juice once it’s been “soaked up” by the higher pages in your site structure (the home page, your category pages). This tactic is old school but I still follow it. I don’t need to think you need to worry about that, too much, in 2019.
QUOTE: “I think there is probably a misunderstanding that there’s this one site-wide number that Google keeps for all websites and that’s not the case.  We look at lots of different factors and there’s not just this one site-wide quality score that we look at. So we try to look at a variety of different signals that come together, some of them are per page, some of them are more per site, but it’s not the case where there’s one number and it comes from these five pages on your website.” John Mueller, Google
I would also ask what existing relationships and websites and profiles do you already have that you can and should update to create buzz and actually to create accuracy. So this would be things like everything from your email signature to all your social profiles that we've talked about, both the ones you've claimed and the ones that you personally have. You should go and update your LinkedIn. You should go and update your Twitter page. You should go and update Facebook. All of those kinds of things, you may want to go and update. About.me if you have a profile there, or if you're a designer, maybe your Dribbble profile, whatever you've got.

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If you’re reading this, we want to start by thanking you! Thanks for taking the time to learn more about us and for being interested in MORE. At Simply Design, that’s what we’re focused on; better rankings and advertising that lead to more phone calls, more customers, more revenue, and more success for you. Beyond that, we live to serve our hundreds of clients. We’re not too big, we’re not too small, we’re simply devoted. So, from the Simply Design family to yours, we're looking forward to having the chance to serve your company and your organization!

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However, in 2019, a website building platform, also called a “content management system” (CMS), can be used to easily build and customize a website without having to use code. A website building platform is software that does all the complex work of coding for you, so you don’t need to learn how to create a website from scratch with code. It lets you build and edit a website through your internet browser, change your design and layout with the click of a button, and create pages and posts using a simple editor that is similar to most common text editors.
QUOTE: “Returning a code other than 404 or 410 for a non-existent page (or redirecting users to another page, such as the homepage, instead of returning a 404) can be problematic. Firstly, it tells search engines that there’s a real page at that URL. As a result, that URL may be crawled and its content indexed. Because of the time Googlebot spends on non-existent pages, your unique URLs may not be discovered as quickly or visited as frequently and your site’s crawl coverage may be impacted (also, you probably don’t want your site to rank well for the search query” GOOGLE

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Search Engine Marketing is one of the fastest growing online advertising methods in the world. It’s a trackable and targeted strategy to reach your intended consumer group. Simply Design knows the intricacies of SEM in many mediums, including Adwords & interactive ads, allowing us to build your audience and prove it with our personalized reporting.
The best way to begin your search is to sort the themes by category. If you are opening an eCommerce store (using Bigcommerce for example), there is no reason to browse through blog-optimized themes. Most online website creation services use categories like portfolios, online shops, and blogs to differentiate their templates. Some go even further by creating more specific categories like sites designed to showcase bakeries or sell sunglasses.
Google engineers are building an AI – but it’s all based on simple human desires to make something happen or indeed to prevent something. You can work with Google engineers or against them. Engineers need to make money for Google but unfortunately for them, they need to make the best search engine in the world for us humans as part of the deal. Build a site that takes advantage of this. What is a Google engineer trying to do with an algorithm? I always remember it was an idea first before it was an algorithm. What was that idea? Think “like” a Google search engineer when making a website and give Google what it wants. What is Google trying to give its users? Align with that. What does Google not want to give its users? Don’t look anything like that. THINK LIKE A GOOGLE ENGINEER & BUILD A SITE THEY WANT TO GIVE TOP RANKINGS.
QUOTE: “The amount of expertise, authoritativeness, and trustworthiness (E­A­T) that a webpage/website has is very important. MC quality and amount, website information, and website reputation all inform the E­A­T of a website. Think about the topic of the page. What kind of expertise is required for the page to achieve its purpose well? The standard for expertise depends on the topic of the page.” Google Search Quality Evaluator Guidelines 2017
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