Think of templates as ‘clothes’ for your website. If you don’t like one set of clothes, just change to another one to give your website a completely different feel. And again, don’t rush into it. Choose different templates, browse them, see if they fit. The whole point of templates is choice, so dive in and find one that feels right for what you want to achieve.
My name is Jamie Spencer and I have been building websites since the beginning of the internet ( shows my age a bit! ) I’ve also been blogging as my main source of income for the past eight years. I have created and sold a wide variety of websites and blogs in different niches which means I am probably in a great place to help you create your first website.
When optimising a title, you are looking to rank for as many terms as possible, without keyword stuffing your title. Often, the best bet is to optimise for a particular phrase (or phrases) – and take a more long-tail approach. Note that too many page titles and not enough actual page text per page could lead to doorway page type situations. A highly relevant unique page title is no longer enough to float a page with thin content. Google cares WAY too much about the page text content these days to let a good title hold up a thin page on most sites.
Weebly has some great things going for it in terms of price – its intuitive design, and high value per dollar offers. Sadly, when it comes time to actually build a website, Weebly falls awfully short compared to its competition. Their drag and drop website builder is really limited in its utility and forces you to adhere to pre-formatted templates strictly.
Hovering your finger over the big red "launch" button for your new website? Hold off for just a second (or 660 of them, rather). There may be SEO considerations you haven't accounted for yet, from a keyword-to-URL content map to sweeping for crawl errors to setting up proper tracking. In today's Whiteboard Friday, Rand covers five big boxes you need to check off before finally setting that site live.

Good article and have clearly highlighted some of the most important checklist which every webmaster should consider checking before launching a new website. I would like to add up one more point, which is understanding the structure of the website and prevent the chances of indexing duplicate contents by search engines. Duplicate contents harms your SEO and your overall ranking as well. You should also consider preventing search engines from crawling some important and and secure urls which are meant for private use.


ddipro.com, a search engine marketing firm with deep knowledge, years of experience, hundreds of expertise analyst mind and passionate professionals. If you have been told by anyone that SEO (Search Engine Optimization) and Website Marketing can be handled and performed successfully by any Graduate, you might be towards the wrong way. SEO for Website Promotion is no just another Business Campaign, Its Science!
An SEO technique is considered white hat if it conforms to the search engines' guidelines and involves no deception. As the search engine guidelines[18][19][51] are not written as a series of rules or commandments, this is an important distinction to note. White hat SEO is not just about following guidelines, but is about ensuring that the content a search engine indexes and subsequently ranks is the same content a user will see. White hat advice is generally summed up as creating content for users, not for search engines, and then making that content easily accessible to the online "spider" algorithms, rather than attempting to trick the algorithm from its intended purpose. White hat SEO is in many ways similar to web development that promotes accessibility,[52] although the two are not identical.
If you're on a Mac however, there's another option: RapidWeaver. This WYSIWYG webpage editor has full code access and FTP support for uploading pages. There are plenty of built-in templates to get started, all for the one-time price of $99.99. On Windows there are numerous choices. Xara Web Designer 365, for example, starts at $49.99 and promises you don't need to know HTML or Javascript to create sites based on the company's templates.
Webmasters and content providers began optimizing websites for search engines in the mid-1990s, as the first search engines were cataloging the early Web. Initially, all webmasters only needed to submit the address of a page, or URL, to the various engines which would send a "spider" to "crawl" that page, extract links to other pages from it, and return information found on the page to be indexed.[5] The process involves a search engine spider downloading a page and storing it on the search engine's own server. A second program, known as an indexer, extracts information about the page, such as the words it contains, where they are located, and any weight for specific words, as well as all links the page contains. All of this information is then placed into a scheduler for crawling at a later date.
Description Length: Everything about SEO has its rules, dos and don’ts to make sure it works. One of those standards is to maintain the word duration in every description, of which one of them is Meta description. Every meta description on your website should contain up to 156 words altogether. The description as always will include your target keywords exp: Website SEO Analyzer for which you will like search engines to rank your site for.
Baseline ranking assessment. You need to understand where you are now in order to accurately assess your future rankings. Keep a simple Excel sheet to start the process. Check weekly to begin. As you get more comfortable, check every 30 to 45 days. You should see improvements in website traffic, a key indicator of progress for your keywords. Some optimizers will say that rankings are dead. Yes, traffic and conversions are more important, but we use rankings as an indicator.
If you’re trying to build a large ecommerce store, here’s how to setup WooCommerce and WordPress (one of the most popular ways to add products to your store). Less tech-savvy beginners may prefer using a simplistic website builder. The most common choice is to build an online store with Shopify. Although website costs can vary, but consider reading up on the top questions to ask when hiring a website designer.

“Don’t lose your visitors under the weight of a heavy, confusing website” says Strikingly, a website builder from California. That’s probably why they want you to put all your content on a single-page. If you’d like to create multiple pages, you’ll have to upgrade to a paid plan. To be fair, they have some pretty decent templates to choose from and the website editor is easy to understand, even for beginners. If you ever leave the free plan, you’ll be charged at least $8 per month (domain name included in yearly plans).
We tried to quickly get some questions answered on their live chat. We logged on, and the estimated wait time was 35 minutes! Really? For “live” chat? By this point in time, we had already been able to research everything on their site to be able to answer our questions. But we didn’t want to give up just yet. When a rep finally connected, they immediately said, “To access your account we will need your 4 digit support PIN. Please provide your PIN with this secure form I am sending you.” But… what if I didn’t have an account? What if I was just looking to buy and had a few simple questions?

There are many search engines, but let’s be honest: Google remains the most widely used one in most of the world, so focus on it first. It might also be worth adding Google Search Console to your site. This tool will help you discover  SEO issues and will speed up the Google indexation process of your site. Please check Google Search Console support for more information.
Because today, after 4years and half of development, well, I can code in C/C++ (advanced programs), .NET (WPF, UWP, Xamarin), Java (Softwares, Android), Go (API, WS) but I never did any website or webapp, so I would like to get into it. I feel like today it’s an important part so why not. But yeah, I feel like WordPress is high-level and I’m more a low-level dev, so what would be the best way to start or just the best approach overall?
The leading search engines, such as Google, Bing and Yahoo!, use crawlers to find pages for their algorithmic search results. Pages that are linked from other search engine indexed pages do not need to be submitted because they are found automatically. The Yahoo! Directory and DMOZ, two major directories which closed in 2014 and 2017 respectively, both required manual submission and human editorial review.[39] Google offers Google Search Console, for which an XML Sitemap feed can be created and submitted for free to ensure that all pages are found, especially pages that are not discoverable by automatically following links[40] in addition to their URL submission console.[41] Yahoo! formerly operated a paid submission service that guaranteed crawling for a cost per click;[42] however, this practice was discontinued in 2009.

Web Marketing


TASK – If running a blog, first, clean it up. To avoid creating pages that might be considered thin content in 6 months, consider planning a wider content strategy. If you publish 30 ‘thinner’ pages about various aspects of a topic, you can then fold all this together in a single topic page centred page helping a user to understand something related to what you sell.

Make A Website


So let's get started with number one here. What I'm suggesting that you do is, as you look across the site that you've built, go and do some keyword research. There are a lot of Whiteboard Fridays and blog posts that we've written here at Moz about great ways to do keyword research. But do that keyword research and create a list that essentially maps all of the keywords you are initially targeting to all of the URLs, the pages that you have on your new website.

Search Engine Optimization 2020


It’s important not to be blinded by the word “free.” If you can afford it, stay away from free plans for your business site, even if it’s a small business. Of course, if the alternative is no website, then a free one is still better than nothing. But free plans come with certain restrictions that can give your business website an unprofessional look, such as strange domain names and an obtrusive advert.
Their approach to site design is somehow different. Instead of having a set of elements (e.g. headline, text, images, icons, etc.) that you combine into a design, they have prebuilt sections that you can customize. This makes it less flexible, but you are less likely to mess your design up – a good approach for beginners without much time to experiment with design and layouts.

Online Marketing USA


How is 7.5 okay? I think that it’s a great score, especially when you take into consideration that it’s an averaged score of several hundred people’s opinion… Shopify and BigCommerce (I don’t agree that they should have the same score) are very good builders. Yes, they are only for stores, and there are different free website creators that might take their place due to them being free, but they do their job very well. It’s better to be a master at a trade, unlike the other builders – jack of all trades, master of none.

Social and web profiles - Again, important to set those up before you launch your new site, so that no one goes and jumps on the name of your Facebook page, or your Pinterest page, or your Instagram profile page, or your YouTube page, or your SlideShare page. I know you might be saying, "But Rand, I don't use SlideShare." No, not today. But you might in the future, and trust me, you're going to want to claim Rand's Animals on YouTube and SlideShare. You're going to want to claim whatever your website's name is. I'll go claim this one later. But you've got to set all those up, because you don't want someone else taking them later. I would urge you to go down the full list of all the social media sites out there, all the web profiles out there, just to make sure that you've got your brand secured.
Linking to a page with actual key-phrases in the link help a great deal in all search engines when you want to feature for specific key terms. For example; “SEO Scotland” as opposed to https://www.hobo-web.co.uk or “click here“. Saying that – in 2019, Google is punishing manipulative anchor text very aggressively, so be sensible – and stick to brand mentions and plain URL links that build authority with less risk. I rarely ever optimise for grammatically incorrect terms these days (especially with links).

Michael Muchmore is PC Magazine's lead analyst for software and web applications. A native New Yorker, he has at various times headed up PC Magazine's coverage of Web development, enterprise software, and display technologies. Michael cowrote one of the first overviews of web services for a general audience. Before that he worked on PC Magazine's S... See Full Bio

If you have original, quality content on a site, you also have a chance of generating inbound quality links (IBL). If your content is found on other websites, you will find it hard to get links, and it probably will not rank very well as Google favours diversity in its results. If you have original content of sufficient quality on your site, you can then let authority websites – those with online business authority – know about it, and they might link to you – this is called a quality backlink.
Goals and Objectives. Clearly define your objectives in advance so you can truly measure your ROI from any programs you implement. Start simple, but don’t skip this step. Example: You may decide to increase website traffic from a current baseline of 100 visitors a day to 200 visitors over the next 30 days. Or you may want to improve your current conversion rate of one percent to two in a specified period. You may begin with top-level, aggregate numbers, but you must drill down into specific pages that can improve products, services, and business sales.

Website Creator USA


Their approach to site design is somehow different. Instead of having a set of elements (e.g. headline, text, images, icons, etc.) that you combine into a design, they have prebuilt sections that you can customize. This makes it less flexible, but you are less likely to mess your design up – a good approach for beginners without much time to experiment with design and layouts.
Many of the top website builders support free trial options for potential customers. Some even allow a site to remain free, though with limited function and heavy branding. So, if you aren’t sure which platform is right for you, then consider starting trials with more than one. This allows you to experience the website builders simultaneously and can make a direct comparison easier. Then, as you find that certain website builders don’t meet your needs, simply remove them from contention.
What about other search engines that use them? Hang on while I submit my site to those 75,000 engines first [sarcasm!]. Yes, ten years ago early search engines liked looking at your meta-keywords. I’ve seen OPs in forums ponder which is the best way to write these tags – with commas, with spaces, limiting to how many characters. Forget about meta-keyword tags – they are a pointless waste of time and bandwidth.
 URL Length:  A link to any page should contain a maximum of 75 characters to make it easier for search engines to craw post and information from that page of yours. Using just a three partitioned words such like eyes of God, will be much simpler for search engines. Even with the 75-word limit make your URL very informative and passing a message of what the page it leads to talk about.
If you’re really serious about your SEO, which you probably are since you got to the end of this article, we’ve got just the thing for you. Try out Wix SEO Wiz an intuitive, comprehensive and free solution that will guide you through all the steps of optimization. Need some more convincing of the magical powers of the Wiz? Here’s what Google themselves had to say: “For the Wix users, this [Wix SEO Wiz] is a pretty cool experience because they can see their page in the search results immediately after they have created it. There is no waiting, there is no wondering, ‘Am I on search or not?’ Within seconds, they’re on Google.”

Flash is a propriety plug-in created by Macromedia to infuse (albeit) fantastically rich media for your websites. The W3C advises you avoid the use of such proprietary technology to construct an entire site. Instead, build your site with CSS and HTML ensuring everyone, including search engine robots, can sample your website content. Then, if required, you can embed media files such as Flash in the HTML of your website.
QUOTE: “Duplicated content is often not manipulative and is commonplace on many websites and often free from malicious intent. Copied content can often be penalised algorithmically or manually. Duplicate content is not penalised, but this is often not an optimal set-up for pages, either. Be VERY careful ‘spinning’ ‘copied’ text to make it unique!” Shaun Anderson, Hobo, 2018
Early versions of search algorithms relied on webmaster-provided information such as the keyword meta tag or index files in engines like ALIWEB. Meta tags provide a guide to each page's content. Using metadata to index pages was found to be less than reliable, however, because the webmaster's choice of keywords in the meta tag could potentially be an inaccurate representation of the site's actual content. Inaccurate, incomplete, and inconsistent data in meta tags could and did cause pages to rank for irrelevant searches.[10][dubious – discuss] Web content providers also manipulated some attributes within the HTML source of a page in an attempt to rank well in search engines.[11] By 1997, search engine designers recognized that webmasters were making efforts to rank well in their search engine, and that some webmasters were even manipulating their rankings in search results by stuffing pages with excessive or irrelevant keywords. Early search engines, such as Altavista and Infoseek, adjusted their algorithms to prevent webmasters from manipulating rankings.[12]
The best place to find themes is through WordPress’s own Theme Directory. Search for the types of themes you’d be interested in. If you’re setting up a newspaper search ‘newspaper’, if you need a site for your café search ‘cafe’. There’ll be dozens, if not hundreds, of contenders. Clicking on a theme takes you to its own page where you can see user reviews and preview the theme in action.
"Just thought I should tell you that we are doing SEO trials on websites designed with your free website building software. We are testing it against our best performers and you are holding up well. There are a lot of website creation programs that are more concerned with design than performance. We are more interested in performance than design. As the saying goes… if you can’t be found on Google, you can’t be found. Keep up the good work!"
Thank You! So much! As a teacher I am now requires to create and maintain my own website – which definitely is NOT in my wheel house. I have had a Weebly account that I rarely update and as site needed more info added it got well, just messy looking – and expensive.With your information I am going to switch sites and redo my teacher site and make it awesome 🙂 I will let also be creating a personal site to help others which will include videos, I fo, blog, and e-commerce – really this is just a long giant shout out to you for doing all this work that I don’t have time to do! Thanks again!
Because today, after 4years and half of development, well, I can code in C/C++ (advanced programs), .NET (WPF, UWP, Xamarin), Java (Softwares, Android), Go (API, WS) but I never did any website or webapp, so I would like to get into it. I feel like today it’s an important part so why not. But yeah, I feel like WordPress is high-level and I’m more a low-level dev, so what would be the best way to start or just the best approach overall?

Video Marketing Videos


Think of templates as ‘clothes’ for your website. If you don’t like one set of clothes, just change to another one to give your website a completely different feel. And again, don’t rush into it. Choose different templates, browse them, see if they fit. The whole point of templates is choice, so dive in and find one that feels right for what you want to achieve.
At first glance, the Ads or SC appear to be MC. Some users may interact with Ads or SC, believing that the Ads or SC is the MC.Ads appear to be SC (links) where the user would expect that clicking the link will take them to another page within the same website, but actually take them to a different website. Some users may feel surprised or confused when clicking SC or links that go to a page on a completely different website.
Speaking of creating social profiles for links, if your goal is to dominate Google, then you should make sure you join Google+. Google’s own social network can help you rank better in search results for people you are connected with. For example, when I’m logged in to Google+ and I search for SEO, I get the following in my top five search results. Personalized search results based on who I am friends with are marked by the little person icon.
QUOTE: “So sites that don’t have much content “above-the-fold” can be affected by this change. If you click on a website and the part of the website you see first either doesn’t have a lot of visible content above-the-fold or dedicates a large fraction of the site’s initial screen real estate to ads, that’s not a very good user experience.” Google 2012

Responsive design is a popular web design strategy used by some of these site builders. This approach reformats the same webpage content to fit different screens. But in terms of SEO (search engine optimization), the search engines only care about whether a site displays suitably on mobile screen sizes. Both Bing and Google have pages where you can enter your URL to see if your site plays on mobile acceptably.
Goals and Objectives. Clearly define your objectives in advance so you can truly measure your ROI from any programs you implement. Start simple, but don’t skip this step. Example: You may decide to increase website traffic from a current baseline of 100 visitors a day to 200 visitors over the next 30 days. Or you may want to improve your current conversion rate of one percent to two in a specified period. You may begin with top-level, aggregate numbers, but you must drill down into specific pages that can improve products, services, and business sales.

Website Creator USA


How are you? You also need to do SWOT Analysis which is strength, weaknesses, opportunities and threats. As If competitor A has good on-page SEO than yours, competitor B has high profile back links, competitor C has good content and web-copy optimization. These are the Strengths of your competitors and your weakness. Then you can also find good opportunities in competitor profiles like if they are using guest posting and editorial links and you are not using this technique. So you should go for it as well. Threats are your competitor is beating you on the SERP by high DA, PA and other 200 SEO Factors.
SEO is a set of techniques that help websites rank higher in search engines (e.g. Google or Bing). The final goal is to increase visibility, ideally ranking at the top of those search engines, which means more clicks and more visitors. Unlike paid traffic (e.g. Google AdWords, Facebook Ads, etc.), visitors coming from your SEO efforts (also known as organic traffic) are free.
Thank you so much – your evaluations will save my artist group members so much time and frustration. Wix and Weebly were my short list too. I recommended Weebly to them last year, as most members are not tech-literate and Weebly seemed the least frustrating for a first timer. Also, fewer and simpler templates were a plus in this case, rather than a problem. I will have another look at Wix now to see if the issues I had in my test site have been fixed. I agree with your comment on the Weebly statistics (e.g. it counted my edit tweeks as hits) and the constant upsell ads. As noted here by others, Weebly’s support by phone or online chat are excellent. I will have another look at Wix now and see if that might work better for us now that more members have some online experience. Thank you again for your excellent and well-written research.
Hi there and thank you wor this fantastic WP resource. So much useful information. I have a question, though, I am not finding an answer anywhere but I’m sure you’d be able to point me in the right direction. I have a webpage that I had built with weebly time ago but I finally have time and wish to turn it into a more professional site and blog. I want to move to WP.

Video Marketing Facts 2018


 Keyword in Content: When writing any content on a web page, be it a blog post, sales page or about us page so far as content is involved, use the right keyword can help catapult you to your potential visitors. Users were seeking for services on search engines type in particular work related to service they try for. When you have these keywords embedded in your content, these users will be directed to your website. Therefore make sure your keyword density is right at least appearing at first paragraph of your content and then up to 10 times in your content.
Are there content opportunities or image search opportunities? Do I have rich snippet opportunities? Like maybe, this is probably not the case, but I could have user review stars for my Rand's Animals website. I don't know if people particularly love this lemur GIF versus that lemur GIF. But those can be set up on your site, and you can see the description of how to do that on Google and Bing. They both have resources for that. The same is true for Twitter and Facebook, who offer cards so that you show up correctly in there. If you're using OpenGraph, I believe that also will correctly work on LinkedIn and other services like that. So those are great options.
Absolutely. You have the option to customize your website based on your business needs. You can add site content wherever you’d like in a variety of sections; from multiple site pages, to scrollable sections that you can add to each of those pages, to a gallery of images, menus and price lists, and YouTube or Vimeo videos. Each section in your website is customizable as well, from the name of the page, to your website’s navigation bar. You’ll also have the ability to change text colors, styles and font. It’s important to have a mobile and desktop-friendly website. With Website Builder you’ll be able to choose tablet and desktop layouts to give your visitors the experience you want them to have.
Usually, we’re big advocates of hosted site builders that run in your web browser. But we do of course acknowledge that some of you are more comfortable with an installable Windows or Mac website software. Mobirise is such a program: you install it on your computer and within minutes you’ll be able to start dragging and dropping a free website together – even when you’re offline.
So very thankful to find this article!! I have been using Blogger for two weeks and am finding it so plain and am ready to upgrade to a real site. It is possible to move an existing Blogger site to WordPress? I also already have a domain purchased from Google, would I need to purchase a new one when I sign up for a hosting site? I’m so ready to go with a more professional looking blog that doesn’t show up as a blogspot URL. Thank you again….

Internet Marketing Problems And Solutions


Hi I’m starting a new non profit org and am looking to get the best bang for my buck. However; I also am thinking about scaling up my site within 6 months or so. I’m considering site builder. Do you think that’s a good option? We’ll have video clips, emails, blogging, PayPal donation button and other options not yet identified. Do you believe this site would be best option?

When it comes to social media, you want your service or product to be on your customers mind next time they make a purchase and drive them to your business. Your post on Facebook, tweet on Twitter, or a review on Google Plus can get you noticed by the hundreds of millions of people using social media on a daily basis. We do the research to find the best time for you to post, how to reach the most people, and how to drive people to your business. By tracking Facebook data we will make the best decision on when to post so that you can reach the most people and have a successful social media campaign.
Responsive design is a popular web design strategy used by some of these site builders. This approach reformats the same webpage content to fit different screens. But in terms of SEO (search engine optimization), the search engines only care about whether a site displays suitably on mobile screen sizes. Both Bing and Google have pages where you can enter your URL to see if your site plays on mobile acceptably.
Hello Robert, thank you for the comprehensive review. I would really appreciate your recommendation for my specific case (I have studied your review carefully and still I’m not sure). I am an artist and want to build a website showcasing my paintings (photographed high resolution), and an online store selling paintings. It is essential that I can add items to the store on weekly basis. It is also essential the site loads quickly to get high google ranking. Cost is an issue, and I don’t mind a learning curve. I want a clear and clean website, no confusion / getting lost elements. Would you recommend Bold Grid?
Note: Nowadays the way in which we structure URL addresses, write title tags and meta-descriptions, optimize website images and so on becomes less important as Google focuses on other SEO factors (mostly on content and link building techniques). However, as we’re learning about the SEO basics, the only way we should do it is to learn about good practices.
QUOTE: “Shopping or financial transaction pages: webpages which allow users to make purchases, transfer money, pay bills, etc. online (such as online stores and online banking pages)…..We have very high Page Quality rating standards for YMYL pages because low-quality YMYL pages could potentially negatively impact users’ happiness, health, or wealth.“
In fact, the reason Google is updating its algorithms so often is that it wants to ensure that only good SEO practices are implemented by website owners on a daily basis. Proper techniques are those that not only help a web page rank higher but most of all those that help people find relevant information effortlessly. In the SEO world, we call them white hat techniques. 

ensure redirected domains redirect through a canonical redirect and this too has any chains minimised, although BE SURE to audit the backlink profile for any redirects you point at a page as with reward comes punishment if those backlinks are toxic (another example of Google opening up the war that is technical seo on a front that isn’t, and in fact is converse, to building backlinks to your site). 

Internet Marketing 2021


I bought a condo in Puerto Vallarta this last year that I am wanting to make available to friends and family. I want to create a simple, yet attractive, website with photos, descriptions, local information and an availability calendar that I can keep updated. I don’t want to use one of the major vacation rental websites as I don’t want to open the property to the world. I have no experience at all in website design, however I’m a reasonably intelligent person. How reasonable is it that I would be able to create the website I am imagining using your tutorial, and would you still think WordPress is the best option for what I am envisioning?
Get unlimited/increased storage and bandwidth: It is common for your storage and bandwidth to be capped on free plans. The amount you get often increases as you work up through price tiers, which allows you to scale and grow your website at your own pace. A lot of website builders like Wix will give you unlimited bandwidth and up to unlimited storage too!

Think of templates as ‘clothes’ for your website. If you don’t like one set of clothes, just change to another one to give your website a completely different feel. And again, don’t rush into it. Choose different templates, browse them, see if they fit. The whole point of templates is choice, so dive in and find one that feels right for what you want to achieve.
Yahoo's Tumblr is another incredibly popular blog platform that lends itself to shorter, more visual posts. You can, however, find themes that give your Tumblr site a more traditional website's look and feel. Google's Blogger features tight integration with Google Adsense, so making extra pocket change is a snap. Newer blogging services, such as Anchor, Feather, and Medium, stress writing and publishing more than intricate design, but they're incredibly simple to update.

Although Yola has more than 270 themes for their customers to choose from, nearly all of these themes are outdated to the point of incompetence. Yola would have been a fantastic site builder if you were building a website back in 2008. However, in the modern world of web design with responsive themes, video backgrounds, and exceptionally complex interfaces, Yola simply cannot compete with any of the major site builders out there.
However, you may encounter pages with a large amount of spammed forum discussions or spammed user comments. We’ll consider a comment or forum discussion to be “spammed” if someone posts unrelated comments which are not intended to help other users, but rather to advertise a product or create a link to a website. Frequently these comments are posted by a “bot” rather than a real person. Spammed comments are easy to recognize. They may include Ads, download, or other links, or sometimes just short strings of text unrelated to the topic, such as “Good,” “Hello,” “I’m new here,” “How are you today,” etc. Webmasters should find and remove this content because it is a bad user experience.
A satisfying UX is can help your rankings, with second-order factors taken into consideration. A poor UX can seriously impact your human-reviewed rating, at least. Google’s punishing algorithms probably class pages as something akin to a poor UX if they meet certain detectable criteria e.g. lack of reputation or old-school SEO stuff like keyword stuffing a site.

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