Linking to a page with actual key-phrases in the link help a great deal in all search engines when you want to feature for specific key terms. For example; “SEO Scotland” as opposed to https://www.hobo-web.co.uk or “click here“. Saying that – in 2019, Google is punishing manipulative anchor text very aggressively, so be sensible – and stick to brand mentions and plain URL links that build authority with less risk. I rarely ever optimise for grammatically incorrect terms these days (especially with links).
Their templates look quite fresh and offer lots of functionality. The choice is limited to a handful of designs. Also, most of them are paid ones that will set you back $19-$39 (as a one-time payment). It’s also a pity we couldn’t find any blogging functionalities. Once you are happy with your result, you need to publish the site to your own web space. Of course, that’s a lot more complicated than with a hosted website builder as it requires you to set up a FTP connection and upload it to your own web space.

QUOTE: “I think that’s always an option. Yeah. That’s something that–I’ve seen sites do that across the board,not specifically for blogs, but for content in general, where they would regularly go through all of their content and see, well, this content doesn’t get any clicks, or everyone who goes there kind of runs off screaming.” John Mueller, Google 


In December 2009, Google announced it would be using the web search history of all its users in order to populate search results.[32] On June 8, 2010 a new web indexing system called Google Caffeine was announced. Designed to allow users to find news results, forum posts and other content much sooner after publishing than before, Google caffeine was a change to the way Google updated its index in order to make things show up quicker on Google than before. According to Carrie Grimes, the software engineer who announced Caffeine for Google, "Caffeine provides 50 percent fresher results for web searches than our last index..."[33] Google Instant, real-time-search, was introduced in late 2010 in an attempt to make search results more timely and relevant. Historically site administrators have spent months or even years optimizing a website to increase search rankings. With the growth in popularity of social media sites and blogs the leading engines made changes to their algorithms to allow fresh content to rank quickly within the search results.[34]
Google and Bing use a crawler (Googlebot and Bingbot) that spiders the web looking for new links to find. These bots might find a link to your homepage somewhere on the web and then crawl and index the pages of your site if all your pages are linked together. If your website has an XML sitemap, for instance, Google will use that to include that content in its index. An XML sitemap is INCLUSIVE, not EXCLUSIVE.  Google will crawl and index every single page on your site – even pages out with an XML sitemap.
Customization on WordPress requires much more technical skill than it does with website builders. You’ll need to dive into the code to make the changes you want. If you’re comfortable with HTML, CSS, and Javascript (or looking to learn more about them), this shouldn’t be an obstacle. Just be wary. WordPress offers more control than website builders, but only to those equipped to use it.
Weebly has some great things going for it in terms of price – its intuitive design, and high value per dollar offers. Sadly, when it comes time to actually build a website, Weebly falls awfully short compared to its competition. Their drag and drop website builder is really limited in its utility and forces you to adhere to pre-formatted templates strictly.
Thank You! So much! As a teacher I am now requires to create and maintain my own website – which definitely is NOT in my wheel house. I have had a Weebly account that I rarely update and as site needed more info added it got well, just messy looking – and expensive.With your information I am going to switch sites and redo my teacher site and make it awesome 🙂 I will let also be creating a personal site to help others which will include videos, I fo, blog, and e-commerce – really this is just a long giant shout out to you for doing all this work that I don’t have time to do! Thanks again!

Internet Marketing Explained


Google engineers are building an AI – but it’s all based on simple human desires to make something happen or indeed to prevent something. You can work with Google engineers or against them. Engineers need to make money for Google but unfortunately for them, they need to make the best search engine in the world for us humans as part of the deal. Build a site that takes advantage of this. What is a Google engineer trying to do with an algorithm? I always remember it was an idea first before it was an algorithm. What was that idea? Think “like” a Google search engineer when making a website and give Google what it wants. What is Google trying to give its users? Align with that. What does Google not want to give its users? Don’t look anything like that. THINK LIKE A GOOGLE ENGINEER & BUILD A SITE THEY WANT TO GIVE TOP RANKINGS.

Michael Muchmore is PC Magazine's lead analyst for software and web applications. A native New Yorker, he has at various times headed up PC Magazine's coverage of Web development, enterprise software, and display technologies. Michael cowrote one of the first overviews of web services for a general audience. Before that he worked on PC Magazine's S... See Full Bio
I’ve always been curious about building my own website for personal use. I see commercials and banners saying how “THEY” are ‘free’ or ‘are easy to use’ or ‘best web builder around’, etc, etc. Not knowing who to believe, I, like many others, used the best resource that money can buy… i Googled! Your site was one of the links that I decided to explore and was impressed off the back. I liked your unbiased thoughts and personal 10+ experience in the field so you know what you’re talking about. So thank you for making our research, any potential pitfalls, future headache, possible regrets that we could’ve suffered by making the the selfless sacrifice by exploring these website building companies for the masses.
Domain authority is an important ranking phenomenon in Google. Nobody knows exactly how Google calculates, ranks and rates the popularity, reputation, intent or trust of a website, outside of Google, but when I write about domain authority I am generally thinking of sites that are popular, reputable and trusted – all of which can be faked, of course.
QUOTE: “I don’t think we even see what people are doing on your website if they’re filling out forms or not if they’re converting to actually buying something so if we can’t really see that then that’s not something that we’d be able to take into account anyway. So from my point of view that’s not something I’d really treat as a ranking factor. Of course if people are going to your website and they’re filling out forms or signing up for your service or for a newsletter then generally that’s a sign that you’re doing the right things.”. John Mueller, Google 2015
I used to think it could take more to get a subfolder trusted than say an individual file and I guess this sways me to use files on most websites I created (back in the day). Once subfolders are trusted, it’s 6 or half a dozen, what the actual difference is in terms of ranking in Google – usually, rankings in Google are more determined by how RELEVANT or REPUTABLE a page is to a query.

Internet Marketing Leads For Sale


Social Media is an interactive and instantaneous way to communicate with loyal customers, reach out to potential customers, and has become a large factor in both national and Albuquerque SEO. We use sites such as Facebook, Twitter, and Google Plus to spread deals, keep your business on the customers’ minds, and overall, drive business and revenue to your company.

Internet Marketing Words


Just from these features it’s easy to see how it’s worth upgrading to unlock the best for your website. And the good news is, it won’t cost you an arm and a leg! Most basic plans start from around $5 a month. Moving from a free plan to a basic plan is a really affordable way of growing your site and adding these great features to maximise your online presence.
These are questions that have fairly non-specific answers. Depending on your type of site, there are different options for improving SEO, for example if you use a CMS then you may find benefit fromt he myriad of SEO plugins available for the given platform. As for the amount of time it takes to see the benefit of changes you may make, that ha a number of variables. As an example, other sites utilizing similar keywords are likely also optimizing their SEO, which comes in to play relative to your efforts… It’s a wide open files with many different factors working with and against each other at all times.

Video Marketing Distribution


Their approach to site design is somehow different. Instead of having a set of elements (e.g. headline, text, images, icons, etc.) that you combine into a design, they have prebuilt sections that you can customize. This makes it less flexible, but you are less likely to mess your design up – a good approach for beginners without much time to experiment with design and layouts.
Even if your site’s primary purpose is not to function as a blog, you may find yourself requiring one at some point (Be sure to read the how to start a blog guide for a complete overview), either to keep your visitors updated or to use as a marketing tool. SEO, for example, is something that requires the creation of content to get your website noticed by search engines. Most website builders have built-in content management systems that allow you to write and edit blog posts in your browser. These systems make it easy to create rich content on the fly.
If you’re reading this, we want to start by thanking you! Thanks for taking the time to learn more about us and for being interested in MORE. At Simply Design, that’s what we’re focused on; better rankings and advertising that lead to more phone calls, more customers, more revenue, and more success for you. Beyond that, we live to serve our hundreds of clients. We’re not too big, we’re not too small, we’re simply devoted. So, from the Simply Design family to yours, we're looking forward to having the chance to serve your company and your organization!
Hi Emily, Thanks for your input! WordPress.com is a great option for blogging websites as it's what the platform is designed for. But, as you mentioned, there are easier options out there. WordPress.org is where you can really build powerful websites but the platform itself isn't really suitable for beginners. We definitely agree with you that the price is attractive either way though. Thanks for sharing and we're glad you've found a home online with WordPress! Charlie
We believe that a small business needs great digital marketing and a solid online presence to be successful in today’s marketplace. Every entrepreneur should have access to professional digital marketing services that they can afford. Access to professional SEO that actually helps them grow their business. Small Businesses near our Frisco, TX office know this all to well.
So very thankful to find this article!! I have been using Blogger for two weeks and am finding it so plain and am ready to upgrade to a real site. It is possible to move an existing Blogger site to WordPress? I also already have a domain purchased from Google, would I need to purchase a new one when I sign up for a hosting site? I’m so ready to go with a more professional looking blog that doesn’t show up as a blogspot URL. Thank you again….

Internet Marketing Problems And Solutions


QUOTE: “We do use it for ranking, but it’s not the most critical part of a page. So it’s not worthwhile filling it with keywords to hope that it works that way. In general, we try to recognise when a title tag is stuffed with keywords because that’s also a bad user experience for users in the search results. If they’re looking to understand what these pages are about and they just see a jumble of keywords, then that doesn’t really help.” John Mueller, Google 2016
Links are a very important ranking factor for SEO. Google and other search engines view links to your page from other websites as a vote of confidence for your content. If people are linking to your page, your content must be good, right? The number of links to your page is a strong indication of the value and quality of your content. And the more valuable your content is, the higher it will rank.
QUOTE:  Each piece of duplication in your on-page SEO strategy is ***at best*** wasted opportunity. Worse yet, if you are aggressive with aligning your on page heading, your page title, and your internal + external link anchor text the page becomes more likely to get filtered out of the search results (which is quite common in some aggressive spaces). Aaron Wall, 2009

In particular, the Google web spam team is currently waging a PR war on sites that rely on unnatural links and other ‘manipulative’ tactics (and handing out severe penalties if it detects them). And that’s on top of many algorithms already designed to look for other manipulative tactics (like keyword stuffing or boilerplate spun text across pages).

Top tip: Don’t just test your website yourself. You will be blind to some of its faults. Plus, you know how your site is supposed to work, so while you might find navigating it easy that’s not to say a stranger will. Get a fresh perspective. Ask family members and friends to test your site and give feedback. If they’re anything like our family and friends they won’t be afraid of offering criticism.
Robots: A text file called robots.txt file is just as important as the sitemap. When the robot text is not functional on your website, search engines might not be able to crawl your website pages in contents. When this happens, your site will vanish on the search engines because there will be no robot text to tell search engines where to crawl and when to do that. Robot text might be present on a website but not working correctly this might lead to the same effect f not been listed on any search engine. With the help of the robot text file, you can command search engines not to crawl images on a web page or any other file you wish to retain. All you will do is to block those contents you want search engines not to crawl from your robot text file.

Google WILL classify your site when it crawls and indexes your site – and this classification can have a DRASTIC effect on your rankings. It’s important for Google to work out WHAT YOUR ULTIMATE INTENT IS – do you want to be classified as a thin affiliate site made ‘just for Google’, a domain holding page or a small business website with a real purpose? Ensure you don’t confuse Google in any way by being explicit with all the signals you can – to show on your website you are a real business, and your INTENT is genuine – and even more important today – FOCUSED ON SATISFYING A VISITOR.

Internet Marketing Integrating Online And Offline Strategies


Having a ‘keyword rich’ domain name may lead to closer scrutiny from Google. According to Moz, Google has “de-prioritized sites with keyword-rich domains that aren’t otherwise high-quality. Having a keyword in your domain can still be beneficial, but it can also lead to closer scrutiny and a possible negative ranking effect from search engines—so tread carefully.”
On October 17, 2002, SearchKing filed suit in the United States District Court, Western District of Oklahoma, against the search engine Google. SearchKing's claim was that Google's tactics to prevent spamdexing constituted a tortious interference with contractual relations. On May 27, 2003, the court granted Google's motion to dismiss the complaint because SearchKing "failed to state a claim upon which relief may be granted."[67][68]
Customization on WordPress requires much more technical skill than it does with website builders. You’ll need to dive into the code to make the changes you want. If you’re comfortable with HTML, CSS, and Javascript (or looking to learn more about them), this shouldn’t be an obstacle. Just be wary. WordPress offers more control than website builders, but only to those equipped to use it.
Juan, I know SEO enables to reach relevant leads but still we need to separate Leads generation and SEO. SEO is not a lead generation process. It improves our website's prominence on search engine listing, but it does not improve conversions. It cannot convince someone to subscribe to a mailing list or purchase a product from the website. It is totally up to the content, quality, website construction, and customer service to accomplish that.
I manage a running club. On the advice of a pal, we used Drupal to develop the club website. This went well enough when my pal managed the Drupal site, but when he got too busy, the thing became a nightmare. Our club management (a handful of runners) ended up spending an inordinate amount of time and money addressing Drupal updates and hacks and technical stuff that was far removed from doing what we loved and were good with (managing a running club.)

Video Marketing Objectives


In the end, you are likely to find one or two that can provide the services you need. At that point, you can compare pricing models and see which one works for you over the long-term. And, if it ever stops being the right solution for you, don’t be afraid to look into transitioning to a different format because, even though you signed up for a specific website builder today, that doesn’t mean you have to use it forever.

 Keyword Stuffing in Description: Yet another warning about stuffing of keywords, this time it is in the description. Keyword was stuffing a danger zone and should not be toyed with as it can land your page on the last page of a search engine. Your Meta tag description of about 155 should contain your keywords. These keywords should not be in multiple folds; they are to appear few times. Stuffing keywords in your Meta tag description will not increase your ranking further but will catch the user attention to visit your website from search engines.


– Lot of companies these days have started charging the clients only when their website reaches a certain rank lets say top 30. The advantage with this approach is first you know they actually will work towards getting your site ranked or else they don’t get paid. Secondly, you can get some free work done from them before they will actually charge you.
Linking to a page with actual key-phrases in the link help a great deal in all search engines when you want to feature for specific key terms. For example; “SEO Scotland” as opposed to https://www.hobo-web.co.uk or “click here“. Saying that – in 2019, Google is punishing manipulative anchor text very aggressively, so be sensible – and stick to brand mentions and plain URL links that build authority with less risk. I rarely ever optimise for grammatically incorrect terms these days (especially with links).
There are a lot of definitions of SEO (spelled Search engine optimisation in the UK, Australia and New Zealand, or search engine optimization in the United States and Canada) but organic SEO in 2019 is still mostly about getting free traffic from Google, the most popular search engine in the world (and almost the only game in town in the UK in 2019):
The errors in technical SEO are often not obvious, and therefore one of the most popular. Mistakes in robots.txt and 404 pages, pagination and canonical URLs, hreflang tags and 301 redirects, http vs https and www vs non www versions: each of them can seriously spoil all efforts to promote the site. One quality SEO website analysis is enough to solve all the main problems in this part forever.
“Doorways are sites or pages created to rank highly for specific search queries. They are bad for users because they can lead to multiple similar pages in user search results, where each result ends up taking the user to essentially the same destination. They can also lead users to intermediate pages that are not as useful as the final destination.
Do you regularly publish helpful, useful articles, videos or other types of media that are popular and well produced? Do you write for actual human beings rather than the search engine itself? Well, you should. Latest research from Searchmetrics on ranking factors indicates that Google is moving further towards longer-form content that understands a visitor’s intention as a whole, instead of using keywords based on popular search queries to create content.

We’re so lucky to serve some of the largest brands in the world! By augmenting in-house marketing teams, we’re able to help even the largest staff by providing top-notch, specific digital and production skills that they might not have! From Search Engine Optimization and Marketing to Video Production and Animation, we love to help large companies' marketing staff by becoming one of the team!
Advanced marketing tools: Marketing is a massive part of promoting your website – whether it’s your own portfolio, brand, or business, you want people to find you! While free plans do often have basic marketing or newsletter tools, if you’re paying then you will have access to much more advanced marketing tools such as email campaigns and better site analysis and statistics. This way you can reach out to your visitors and then track how successful your campaigns have been to help spread the word!
While our competitors limit you to creating a boring static website, at WebStarts we give you the ability to build a website that includes rich, interactive features, we call them apps. Our integrated apps range from form builders, calendars, memberships, video hosting, music playlists, music stores, maps, SEO, and much more. These interactive apps are designed to help your website attract more visitors, capture more leads, and make your website more sticky.
Like you, justweb® is a SME (small to medium enterprise) and so we understand that when it comes to your business dollar, you expect to get what you pay for. We take the time to understand your objectives; and we won't talk gibberish to you and try to pass it off as technical superiority... promise. Because when it comes down to it, there's no excuse for poor communication. But don't just our word for it - check out our testimonials and see what our customers say about our SEO services.

Do you regularly publish helpful, useful articles, videos or other types of media that are popular and well produced? Do you write for actual human beings rather than the search engine itself? Well, you should. Latest research from Searchmetrics on ranking factors indicates that Google is moving further towards longer-form content that understands a visitor’s intention as a whole, instead of using keywords based on popular search queries to create content.
 URL Length:  A link to any page should contain a maximum of 75 characters to make it easier for search engines to craw post and information from that page of yours. Using just a three partitioned words such like eyes of God, will be much simpler for search engines. Even with the 75-word limit make your URL very informative and passing a message of what the page it leads to talk about.
Another option is Ecwid, but you’ll need to already have a website to add this ecommerce plugin. Also, we would only recommend a free store if you have means, other than Google, of getting traffic to your website. Without being able to use your own domain name, it will be rather difficult to receive organic search engine traffic. For more information, check out our article about online store creation platforms.
******” Quote from Google: One other specific piece of guidance we’ve offered is that low-quality content on some parts of a website can impact the whole site’s rankings, and thus removing low-quality pages, merging or improving the content of individual shallow pages into more useful pages, or moving low-quality pages to a different domain could eventually help the rankings of your higher-quality content. GOOGLE ******

The list on the top of this page was compiled after an extensive review process. All of the good and bad components of each website builder were considered and used to create a grade system on a scale of ten. We even included a star rating system so that users can share their assessments with us and our readers. Although Wix has our most favorable score, it is not necessarily suited to every user (check Weebly also). We encourage you to read up and determine which one best suits your needs.


I have an online store on eBay and sell collectible postage stamps from all parts of the world. Their auction site is awesome but their fees are becoming outrageous. When you add that to the fees from PayPal, I’m not sure who I am really working for. First of all, is there an auction house plugin that resembles eBay what you recommend. And secondly, what is the minimum amount of memory my computer should have? I would have about 250 listings at any one time that would last 7-10 days.
I would like to launch an online platform where people can leave reviews. Think of Yelp. In the future I’d like my users to be able to upload data as well. You can imagine this will be a complex platform long-term. Do you recommend to start with an online website builder like WordPress, Wix, etc or to have actual developers start from scratch? Looking forward to your response! Thanks!

Links are a very important ranking factor for SEO. Google and other search engines view links to your page from other websites as a vote of confidence for your content. If people are linking to your page, your content must be good, right? The number of links to your page is a strong indication of the value and quality of your content. And the more valuable your content is, the higher it will rank.
×